Advertising Tricks On The Human Mind

Topics: Advertising, Tobacco advertising, Emotion Pages: 3 (1081 words) Published: March 18, 2015

Advertising tricks on the human mind –
Mitchell 11E (Word count: 1029)

We are but mere victims of advertisements. It is nearly impossible for a seller to achieve global recognition towards his/her merchandise without the use of advertisements. They are in fact, essential for the prime success of a product. The 21st century as we know is an age transformed with creative and diverse media platforms that allow each ad to be unique and innovational. Having this said, prominent use of advertisements have affected the way we humans think.

The main purpose of an advertisement is to persuade people, thus the sort of impression it leaves on our minds towards the product greatly depends on the ad. Should an advertisement fail to capture our interest, we wouldn’t bother checking it out. It shapes a product’s image.

Presently, advertisements are shown on both paper and electronic platforms. It is vital for the advertisement to appeal to target customers, for it ultimately decides the product’s triumph or downfall. As customers, we are exposed to all kinds of alluring ads and for the most, end up investing in that product based on the blind trust on the ad. This can either go both ways; firstly, the product actually lives up to our expectations or secondly, is just another tricky instance of advertising with a disappointing product. Has this ever happened to you?

Ever looked at a fresh, delicious, juicy pizza picture and purchased it only to find a-day-old, and humid slice handed to you? This sort of incident, I’m sure has occurred once to everybody and is the price we pay for blindly trusting images. the product actually lives up to our expectations or secondly, is just another tricky instance of advertising with a disappointing product. Of course, if a product based on its false advertisement disappoints us, it could give the company a poor image. However, this has not stopped advertisements from letting us down.

I observed that price provides quality...
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