COMPREHENSIVE PROJECT REPORT
“A Study on Investment Behavior of Women Investors of Surat City”
S.R. LUTHRA INSTITUTE OF MANAGEMENT
IN PARTIAL FULFILLMENT OF THE
REQUIREMENT OF THE AWARD FOR THE DEGREE OF
MASTER OF BUSINESS ADMINISTRATION
Gujarat Technological University
UNDER THE GUIDANCE OF
Mrs. Pooja Patel
Mr. Rakesh Doshi
(Market Hub Stock Broking Pvt. Ltd.)
Ms. BHUMIKA PATEL [Batch No. 2011-13, Enrollment No.117500592051] Ms. KRUTIKA MAIWALA [Batch No. 2011-13, Enrollment No. 117500592083] MBA SEMESTER IV
S.R. LUTHRA INSTITUTE OF MANAGEMENT - 750
Affiliated to Gujarat Technological University
We, Ms. Bhumika R. Patel & Ms. Krutika J. Maiwala, hereby declare that the report for Comprehensive Project entitled “A Study on Investment Pattern of Women Investors in Surat city” is a result of our own work and our indebtedness to other work publications, references, if any, have been duly acknowledged.
(Bhumika R. Patel)
(Krutika J. Maiwala)
Certified that this Comprehensive Project Report Titled “A Study on Investment Behavior of Women Investors in Surat city” is the bonafide work of Ms. Bhumika Patel (Enrollment No. 117500592051) and Ms. Krutika Maiwala (Enrollment No. 117500592083), who carried out the research under my supervision. I also certify further, that to the best of my knowledge the work reported herein does not form part of any other project report or dissertation on the basis of which a degree or award was conferred on an earlier occasion on this or any other candidate.
(Mrs. Pooja Patel)
The course of MBA is specifically to gain theoretical knowledge of the business world and complement it with the practical knowledge. The MBA program by Gujarat Technological University is designed to provide theoretical as well as practical knowledge. The research is on Investment behavior of women investing in different avenues. After undergoing through various literature reviews of various researches in investment behavior and with the consent of our company mentor we have decided upon the topic i.e. “A Study on Investment Behavior of Women Investors”. The basic idea to do research on this topic is to find out the behavior of different women investors. Many women invest in commodities like gold and silver or some invest in equities or in debt instruments. This report focuses on the fundamental factors that affect the investment decisions of women. It was found that factors like age group, income level, education, etc also affects the investment decision. This research will guide the organization as how they can improve their services, and measure the responsiveness of women investors. We have used questionnaire as an instrument to take survey of women by keeping in mind the objective of research without being too broad so that accuracy will be obtained.
We would like to express our gratitude to all the people who have directly or indirectly guided us during the journey of this Comprehensive Project. We are thankful to the Gujarat Technological University and S.R.Luthra Institute of Management for introducing this research as the part of curriculum which will help us for the development of theoretical and practical knowledge. We would like to thank our company guide for their knowledgeable guidance for this study. We are thankful for the beneficial advices and precious time given by our guide Mrs. Pooja Patel. We are obliged to our family, friends and...
Bibliography: 2. G.C Beri (2010), Marketing Research, New Delhi, Tata McGraw Hill Education Pvt. Ltd.
Please join StudyMode to read the full document